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Dioptics Sunwear is the leading global distributor of sunglasses, fitsovers and clipons eyewear. Dioptics brands include Solar Shield®, SolarComfort®, Haven® and Polar Optics® and others, which are sold in over 36,000 retailers and vision centers world-wide. We worked closely with the Dioptics team to present each brand within their parent company, while maintaining a single online, cohesive presence. Restructuring not only the navigation but the entire shopping experience from the[…]
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The Gargoyles team came to us with the end goal of reinventing an iconic brand with a full suite of digital marketing assets, ranging from a tagline to a robust Ecommerce website. Gargoyles markets a premium brand eyewear that meets or exceeds strict ballistic specifications and got a website that reflected the advanced technology that goes into each pair of sunglasses.