Out of more than 2,000 submissions from 40 countries, Linchpin has won recognition in the 2018 Muse Creative International Awards competition in e-commerce and B2B website design!
Mary Beth Amaral
With a keen eye for detail, Mary Beth dreams of a pixel perfect world. After graduating summa cum laude from the University of Massachusetts Dartmouth with a BFA in Graphic Design and a minor in Art History, Mary Beth’s love of learning sent her back to her alma mater where she further explored her passion for information architecture and user experience, earning a degree in Web & Interactive Design.
PRINT Magazine Regional Design Annual Winner
We’re so excited to announce that Linchpin placed as a winner in the 2017 PRINT Regional Design Annual for our own Linchpin branding evolution!
Celebrating 10 Years with Refreshed Branding
Linchpin turned 10 this past year. With a decade-old logo, we set out to create a modernized brand mark that better reflected our focus in technology without losing the branding identity we have established in the local community.
Web Fonts: When You Need Them, When You Don’t
Some of the most widely used interfaces have implemented system-based fonts throughout their interface. As designers, should we reconsider using web-based fonts in favor of the standard selection our system provides? Check out this infographic to help determine which approach is right for your next project.
Site Launch: TAS – A Reimagined Brand Strategy & Marketing Website
Introducing the new Trade Area Systems – an evolved brand strategy and reimagined marketing website to educate users on TAS’ advanced platform for retail real estate site selection while positioning TAS as a leader in the industry.
Implement User Testing to Prevent Costly UX Design Mistakes
Although frequently overlooked, user testing is a critical step in the design and user experience process, not only helping to save time and money, but informing the overall solution. Check out these 6 costly user experience mistakes that could be prevented with a user testing strategy in place.
Site Launch: Carousel Industries Refaces Their Digital Presence
Announcing the launch of one of our latest projects, CarouselIndustries.com – a leader in IT services for over 25 years, driving innovation through integrated solutions across a wide range of technologies and services.